BrokerBot raises seed round after 16 months of self-funded growth

BrokerBot has closed a seed round led by Grand Ventures with NAR's Second Century Ventures participating, after scaling to 240-plus brokerages and 30,000 agents in 16 months without outside capital.

Real estate marketing in a post-Google (Search) world

Google called it the biggest change to Search since launch. For agents who built their marketing around ranking on the first page, the platform is moving in a new direction — and the shift is already affecting how buyers and sellers find information online.

‘Moving sideways’: How homebuyers are stretching their dollar in today’s market

New Census data show Americans continue to leave coastal cities for Sun Belt suburbs. Agents in North Carolina, South Florida and NYC explain the financing math driving the shift.

Why independent brokerages win when leaders own every decision

When brokerage leaders own the business they run, Beau Keenan and Nancy Fennell write, their ownership changes how strategy is set, how agents are supported and how culture grows.