Homebuying off to strongest November start since 2022

Rebounding mortgage rates didn't stop buyers from shopping for deals last week, with requests for purchase loans up 6 percent last week compared to the week before and 31 percent from a year ago, according to lender data tracked by the Mortgage Bankers Association.

Homebuyers like ‘high-touch’ loan advisors equipped with tech tools

Technology like AI is helping lenders do a better job of providing useful guidance and advice to borrowers, boosting customer satisfaction and repeat business: J.D. Power.

American Real Estate Association hires Mary-Frances Coleman as inaugural executive director

Real estate vet and legal expert Mary-Frances Coleman is the association's first executive director. She said one of ARA's biggest challenges will be dealing with the "that's the way it's always been done" mentality.

Realtor.com puts ‘spotlight’ on listing agents with new feature

Realtor.com has released Spotlight Listings, a new marketing tool that enables agents to drive additional traffic to their listings. Spotlight's launch coincides with a major update to Local Expert, a lead generation tool that gives agents prominent placement on home and directory search results.