Zillow says Google’s home listing ads are no traffic threat — yet

Zillow is pushing back on the idea that Google’s newly expanded home listing ads pose an immediate threat to its core business and traffic.

How to use local inventory data to motivate buyers

By providing data support and interpreting the numbers, Luke Babich writes, you can help your buyer clients make a speedy, informed decision.

Why real estate agents need to know about short sales again

The next few years will reward agents who are comfortable navigating complexity, new Inman contributor Michael Krein writes, particularly for the segment of buyers who stretched to enter the market.

Umansky: Real estate doesn’t need more noise. It needs perspective

The agents who thrive understand that the most valuable thing they can offer a client is not information, Mauricio Umansky writes. It's the wisdom to know what to do with it.