How AI helped me get 110K views posting 30 times a day for 30 days

Stop chasing views, and start building momentum for your real estate brand online. Lead gen expert Josh Ries shares a 30-day plan of action.

Zillow unveils new AI-powered technology suite, Zillow Pro

Zillow Pro combines Follow Up Boss, My Agent and Agent Profiles, and enhances them with exclusive data and capabilities. The Pro suite will be available nationwide by mid-2026.

Zillow’s ChatGPT integration sets off alarm bells for industry leaders

There were strong reactions this week to Zillow's integration with ChatGPT, with some leaders claiming the portal had violated IDX licensing rules. But Zillow maintains it did its due diligence and is not handing over MLS data to OpenAI.

Bring your own baby: How I turned an open house into a baby rave

Agent and developer Claire O'Connor shares a strategy to help you lean into your listing's character and design an open house that's uniquely suited to the space and the needs of its potential buyer.