Real estate leaders weigh in on Compass-Anywhere: The Download

As the logistics of the merger unfold, members of the real estate community continue to share their thoughts on the deal.

Starter homes see bigger price cuts than luxury listings

Builders are negotiating, mortgage rates are biting and budget-conscious buyers are pulling back — leaving lower-priced homes vulnerable to deep discounts.

The hyperlocal imperative: Why brokerages must own their backyards to win

Forget flashy branding and endless ad spend, the brokers winning market share today are the ones doubling down on local expertise. Learn how hyperlocal strategies and the right tools are helping agents thrive block by block.

How agents can win the AI-driven holiday marketing season

This holiday season is all about speed, personalization and AI. Shoppers are using ChatGPT to make decisions, and now they can browse Zillow listings there, too, Jessi Healey writes. Holiday marketing for real estate agents means adapting fast, building trust and showing up where clients are already