Switching brokerages? Here’s your ultimate brand transition playbook

Inman’s Christy Murdock and branding and PR expert Stacey Ross Cohen share the strategy behind transitioning your brand for maximum impact.

Your 1st 5 minutes with ChatGPT: A no-fear guide for agents

Harness the power of artificial intelligence. Drew Thompson shares ideas for getting to know AI and allowing it to get to know you.

Homebuyers froze deals at a record rate in August: Redfin

Homebuyers are freezing their purchasing plans at increasingly higher rates, according to Redfin's latest market report. Fifteen percent of contracts, or 56,000, were canceled in August, the highest level since Redfin began tracking the metric in 2017.

What’s next for Compass-Anywhere? Latter & Blum’s deal offers hints

The Compass name has largely overtaken Latter & Blum branding, but otherwise, the brokerage is still very much in the midst of a smooth transition to Compass's systems, agents said.