Agents take a 15% split and still make 6 figures? How this brokerage does it

Chris Watters' team closes hundreds of deals a year by letting agents focus on what actually matters: converting appointments.

Why real estate AI needs to do more than write copy

Write the email. Rewrite the email. Make it sound warmer. Make it shorter. Add urgency. Now make it sound like me. That is how a lot of us use AI today. And yes, it helps. But we’ve also been doing that for a while now. So, what comes next? Well, what if AI prompted us […]

What won’t happen: The 3 market myths holding your clients back 

What matters most right now is providing information and clarity for real estate clients, Jimmy Burgess writes. That's how you become a trusted advisor.

How to build an agent training program that beats the franchises

Broker and contributor Nick Schlekeway says indie brokers don't need deep pockets to develop agents. They need systems that work.