SERHANT. rolls out S.MPLE workflow platform to all agents

The new platform, which Serhant likened to "Instacart for salespeople," allows agents to request upwards of a dozen workflows. The tool begins completing requests within minutes with human advisor oversight.

Industry field notes: It’s all about the bottom line

Find out how real estate tech and training tools from Lone Wolf can help add transparency and clarity to the agent-client experience.

How to create marketing that makes the phone ring

Great marketing uses a framework that naturally grabs the prospect's attention and gets them to raise their hand and ask for additional information, Jimmy Burgess writes.

Is that big Fed rate cut a cure-all for the mopey market? The Download

With this week's half-percent rate cut from the Federal Reserve, agents are hoping sellers will finally get off the fence and loosen up some inventory to get the market moving.