Is your business on life support? Check the health of your database

Frustrated with a lack of leads or a lack of conversions? Troy Palmquist offers insights and tools to help you give your CRM a checkup.

ERA president offers 5 tips for brand new real estate agents

ERA's Alex Vidal offers words of wisdom and advice for real estate agents launching their careers in the uncertain 2024 market.

6 steps to driving growth through corporate social responsibility

When you get clear on your mission and your brand's culture, The Agency's Rainy Hake Austin writes, you can create positive and sustainable initiatives as you forge community partnerships.

Stop selling simply bricks and mortar. You’re selling a lifestyle

Each sale is less about the physical property and more about selling a vision, Adria Lawrence writes. It's about painting a picture where work-life balance, leisure and personal growth coexist.