Commission advances keep some agents afloat while sinking others

Commission advance companies are booming as a lifeline for real estate agents who can't afford to wait for closing day. While these services offer financial assistance, they often come with costly strings attached.

Reffkin rails against ‘organized real estate’ at annual Compass retreat

During a keynote address Tuesday, the CEO rallied the firm's agents and staff against Compass naysayers, discussed short-term goals of seller choice and agent listing attribution, and unveiled the latest rendition of Compass AI.

What’s your elevator pitch to ‘I found it on Zillow’ buyers? Pulse

Some buyers believe they know everything about pricing and processes because of the time they've spent online. How do you sell them on your value?

Why your brokerage needs a service, not just sales, funnel

Focus on the client lifecycle to build loyalty and enhance brand reputation, ultimately driving retention, The Agency's Rainy Hake Austin writes.