Have you tried turning it on? The top tech snags vexing agents today

As Florida Realtors' Tech Helpline expands service to 28,000 members across six organizations, Inman dug into the top technology snags agents have inquired about. Printer issues top the list.

4 advanced marketing tactics for real estate teams that really work

According to luxury consultant Chris Pollinger, adaptation and evolution are key to creating marketing that works both now and for the long haul.

Mauricio Umansky: 2025 is the best time ever to be a new agent

Despite market headwinds, The Agency CEO says that new technology and marketing capabilities make now a great time to be a new real estate agent.

Homebuyers respond as mortgage rates hover near 2025 lows

Purchase loan requests are up 7 percent from a year ago, as loosening housing inventory and a pullback in mortgage rates presents FHA buyers with more opportunities.