The data-smart way to find your ideal real estate clients

Instead of chasing static buyer and seller profiles, Steven McCloskey writes, focus on larger market trends, where movers are relocating along predictable pathways.

Your succession strategy determines the legacy you’ll leave

Put together an effective succession strategy to ensure the ongoing health of your real estate business, Jason Waugh writes, with or without you at the helm.

How to stop second-guessing yourself and make solid decisions

As the seasons change, you may be doubting your prior planning, coach Darryl Davis writes, but real estate success comes from making a commitment and sticking to it.

CMAs fall flat — this Spotify-inspired lead gen idea wins listings

Take a tip from the streaming platform's Wrapped feature, Josh Ries writes, to show the value you've already provided throughout the year.